Definers Public Affairs Announces Promotions in Washington and Expansion in California Office
WASHINGTON – Today, Definers Public Affairs, the unique strategic communications firm that applies campaign tactics to corporate challenges, announced the promotions of Colin Reed and Brian Rogers to Managing Director and Christian Hertenstein as Senior Vice President. Reed and Rogers would be the first two Managing Directors at Definers as the firm continues to grow since its founding in 2015. In addition to the personnel moves in its Washington office, Definers is also adding three new team members to its Bay Area office in California.
“Definers’ rapid growth is demanding a team that has the knowledge and capabilities to deliver for clients facing complex challenges across the globe ,” said Joe Pounder, President of Definers. “In the last three years, our team has expanded to meet the varied needs of our clients, especially as our technology practice continues to mature.”
Founded in 2015 by former Romney-Ryan 2012 campaign manager Matt Rhoades and former RNC Research Director Joe Pounder, Definers Public Affairs is a unique consulting firm that translates proven political campaign communications techniques to the corporate, trade association and issue advocacy fields. The Definers approach focuses on high-impact research, fact-finding, rapid response, and earned media communications. By distilling and strategically deploying public information to influence media narratives and move public opinion, Definers clients are armed with powerful ammunition for their campaigns. Today, Definers is a team of 40 with locations in Washington, D.C., San Francisco, and an affiliate operation in London.