Founder and CEO
Matt Rhoades founded Definers Public Affairs in 2015 after having co-founded America Rising LLC in 2013 and serving as the Campaign Manager for Governor Mitt Romney’s 2012 presidential campaign. From 2011 to 2012, he was responsible for building the infrastructure of a national campaign and directing its messaging, strategy and budget. In 2010, Mr. Rhoades served as the Executive Director to Governor Mitt Romney’s Free and Strong America Political Action Committee (PAC). Prior to leading the Free and Strong America PAC, Mr. Rhoades was a Vice President at DCI Group, a Washington, D.C., based public affairs firm. In his role at DCI Group, he managed corporate client teams assigned to provide advice on media, public relations, legislative and regulatory strategies.
In 2017 Rhoades teamed up with Robby Mook, Hillary Clinton’s 2016 campaign manager and Eric Rosenbach, former Defense Secretary Ash Carter’s Chief of Staff, to launch the Defending Digital Democracy Project at Harvard University’s Belfer Center for Science and International Affairs. The initiative looks at the problem of political organizations and election infrastructure being targeted by hackers.
Mr. Rhoades has a long history in national politics. He served as the Deputy Campaign Manager and Communications Director on Governor Mitt Romney’s 2008 presidential campaign. During the 2006 election cycle, he was the Republican National Committee’s (RNC) Research Director/Deputy Communications Director where he was a key adviser to then RNC Chairman Ken Mehlman. In 2004, he played a critical role in President George W. Bush’s winning re-election campaign, serving as the Research Director for Bush-Cheney ’04, where he helped develop the campaign’s opposition research, message development and rapid response operations.